BTMI meriri nnukwu na Prestigious Adrian Awards maka JetBlue Partnership

Barbados Tourism Marketing Inc. (BTMI) na-aga n'ihu na-eme ka ọnụnọ ya nwee mmetụta na njem nlegharị anya zuru ụwa ọnụ na ohere ile ọbịa. N'oge na-adịbeghị anya, ndị ụlọ ọbịa Sales & Marketing Association International (HSMAI) kwanyere nzukọ a ugwu maka ịre ahịa kacha mma na onyinye Adrian a ma ama nke emere na February 13, na New York Marriott Marquis. Ugbu a ọ dị afọ 67^th N'afọ, HSMAI Adrian Awards na-amata ụdị nnabata na ụlọ ọrụ "maka mmepụta ihe na ihe ọhụrụ na mgbasa ozi, ahịa dijitalụ, na mmekọrịta ọha na eze". Ndị batara sitere na mpaghara ọ bụla nke ụlọ ọbịa gụnyere ụlọ oriri na ọṅụṅụ, ụgbọ elu, ahịrị ụgbọ mmiri, ụlọ ọrụ mgbazinye ụgbọ ala, ebe ebe na ihe ndị ọzọ. N'afọ a, n'okpuru isiokwu nke 'WanderLOVE', Adrian Awards hụrụ ihe karịrị 800 batara.

BTMI e nyere na udi 'Integrated Campaign: New Opening/ Launch' n'ihi na ya ọhụrụ n'ji integrated mkpọsa ịkpọsa mwepụta nke JetBlue ugboro abụọ kwa ụbọchị, na-adịghị akwụsị ụgbọ elu si New York si John F. Kennedy Airport nakwa dị ka ụgbọ elu nke ugboro abụọ- Ụgbọ elu kwa izu site na ọdụ ụgbọ elu Logan Boston.

Mgbasa ozi ahụ gụnyere ụdị mbụ nke ụdị ya, ahụmịhe mmapụta nke gosipụtara ụlọ oriri na ọṅụṅụ Barbadian na-ewu ewu (na Rihanna ọkacha mmasị) ụlọ oriri na ọṅụṅụ Chefette, yana mmemme na New York's Bryant Park na Boston's Copley Square na June nke afọ gara aga.

Ahịrị mmapụta a na-agbatị gafee ọtụtụ ngọngọ na ma New York na Boston, na-enweta nnukwu mkpọtụ ma na-enye BTMI ohere ịkwalite ebe Barbados, yana ọrụ ụgbọ elu JetBlue ọhụrụ, nye ndị na-ekiri na ndị na-agafe agafe. Mmekọrịta ahụ hụrụ ihe ịga nke ọma dị ịrịba ama na nyiwe mgbasa ozi mmekọrịta, na-achịkọta ihe karịrị nde 5 mgbasa ozi na mmetụta mmekọrịta mmadụ na ibe ya, na ọbụna na-ese nkọwa site na Rihanna n'onwe ya site na Instagram.

Ihe mmemme ahụ hụrụ ihe karịrị ndị bịara 3000, yana ibe nleta nleta Barbados na-ahụ mmụba nke nleta site na 17% n'ụbọchị ọrụ, ebe ntinye akwụkwọ na Barbados n'oge mmalite ahụ mụbara site na isi 40%.

Onye isi BTMI US, Peter Mayers, na onye isi mmepe azụmaahịa, Tenisha Holder nọ nara ịnara ihe nrite a n'aha nzukọ a.

"Enwere m obi ụtọ maka ndị otu US anyị ma na-ekele ha n'ezie maka ọhụụ ha, imepụta ihe na agụụ ha."

Mayers gbakwụnyere, "Anyị na-achọkarị ohere iji wusie mmekọrịta anyị na ndị mmekọ ụgbọ elu anyị ike, nke JetBlue bụ ihe dị oke mkpa, ebe n'otu oge na-egosipụta ihe kacha mma na Barbados."

"Mmekọrịta a bụ nnukwu mmeri maka ebe Barbados, JetBlue, na ndị mmekọ obodo anyị, Chefette na Export Barbados," ka ọ gara n'ihu. "Anyị nwere olile anya na nke a bụ nke mbụ n'ime ọtụtụ mmekorita na-aga nke ọma."

Ndị nwere mmasị nwere ike ịhụ ntinye BTMI na gallery nke ndị mmeri na https://adrianawards.hsmai.org/. Maka ihe ndị ọzọ na ebe Barbados, gaa na www.visitbarbados.org. 

Barbados nyere ndị njem nlegharị anya kacha mma na Globe Travel Awards 2024