Tobago na-atụgharị atụmatụ ịre njem nlegharị anya zuru ụwa ọnụ n'ime mmadụ

United Kingdom

N'ịgbaso ihe ngosi na-aga nke ọma na WTM London site na Nọvemba 7-9, TTAL jikọtara ya na BBC Wildlife na akwụkwọ akụkọ mmekọ mmekọ iji kwado emume a na-ekwu okwu na Nọvemba 10 e mere iji kwalite mmata nke Tobago dị ka ebe ezumike nwere ike n'etiti ndị na-agụ akwụkwọ, na ijide ụzọ maka ntinye akwụkwọ n'ọdịnihu. . Ndị na-ege ntị nke ukwuu nwere mmasị na mkparịta ụka mkparịta ụka na-enyocha àgwà njem Tobago nke gosipụtara onye isi oche TTAL Executive Alicia Edwards na onye ndu njem obodo William Trim, yana onyinye sitere n'aka onye isi odeakwụkwọ Tobago, Hon. Farley Augustine. Ihe omume ahụ gụnyekwara akụkụ ndị bụ isi nke omenala Tobago site na ntụrụndụ ndụ na nri nri iji rata ndị bịara ya site n'ịtọ ụtọ Tobago.

TTAL kwadokwara mmemme ọzụzụ na ịkparịta ụka n'ihe gbasara ndị njem njem na London tupu WTM na Nọvemba 3, nke nyere ohere maka itinye uche, mmekọrịta n'otu n'otu ya na ndị ọrụ njem 30 na ndị nnọchi anya ụlọ oriri na ọṅụṅụ UK. Ndị otu TTAL gosipụtara na ebe Tobago na-aga na ihe ndị na-adọrọ adọrọ ya, na-eme ka ndị bịaranụ nwee nlegharị anya na ụda nke agwaetiti ahụ na ntụrụndụ omenala na nri nwere Tobago.

Ihe omume ndị a sochiri ntinye aka niche-ahịa TTAL na UK na ihe ngosi agbamakwụkwọ mba, emere na Ọktoba 15 na 16 na Excel London. Ihe ngosi agbamakwụkwọ mba UK bụ ihe ngosi azụmaahịa agbamakwụkwọ kacha ukwuu na United Kingdom yana otu n'ime nnukwu na Europe. Dika TTAL choputara ahia agbamakwụkwọ dika ebe isi nlebara anya maka uto njem nlegharị anya Tobago, nsonye TTAL nyere aka wulite ndi ahia na imata ahia ahia nke agwaetiti ndia dika ebe aga eme ezumike ihunanya. 

North America 

Over in the USA, Destination Tobago was represented at this year’s Diving Equipment and Marketing Association (DEMA) Show from November 1 to 4 in Orlando, Florida. TTAL officials attended along with members of the Tobago Dive Association to create business linkages and explore new opportunities for the destination in dive tourism. The 4-day event brought together key members of the international dive industry, including retailers, tour operators and destination promoters. As the main hub for professional divers to garner insights on traveling to the best diving destinations in the world, DEMA Show was a key platform for TTAL to promote Tobago’s globally competitive dive product.

Commenting on TTAL’s resumption of in-person engagement strategies and their importance, Executive Chairman Ms. Alicia Edwards stated:

“A return to live events that target niche industry operators and consumers is a worthwhile endeavour in our goal of placing destination Tobago within the consideration set of travellers in our target markets. TTAL will continue to seek out and participate in relevant global trade events that have the potential to bolster bookings to our unspoilt island and drive much-needed business opportunities to our local tourism enterprises.”

In additional strategic efforts to boost arrivals to Tobago, the Agency continues to work towards finding best-practice solutions for airlift and connectivity issues that limit the tourism industry’s growth potential. As such, TTAL partnered with the Airports Authority of Trinidad and Tobago to attend the Routes World Forum in Las Vegas from October 16-18, 2022. Tobago’s tourism officials gained exclusive insight from airline CEOs and industry heavyweights as they discussed the current state of the industry, and the actions that must be taken to stimulate post-Covid recovery and increase airlift.

In looking at arrivals to the destination holistically, TTAL also sought to harness the potential from cruise business across the region by attending this year’s Florida Caribbean Cruise Association (FCCA) Conference in the Dominican Republic from October 11 to 14. The FCCA Cruise Conference is the only official cruise conference representing the Caribbean, Mexico and Central and South America, designed to foster a better understanding of the cruise industry and help attendees improve their cruise tourism business.

The Tobago Tourism Agency Limited continues to work assiduously on behalf of Tobago to get tourism in Tobago back to where it should be once again, combining established marketing best-practices with evolved post-COVID engagement strategies to increase destination Tobago’s global competitiveness in travel and tourism.