Reed Travel Exhibitions, organiser of the annual Ahia njem ndi Arabia (ATM) showcase, hosted their inaugural Advisory Board Meeting at the Address Boulevard, Downtown Dubai, bringing together travel and tourism leaders to discuss the untapped opportunities and key challenges facing the industry.
ATM’s Advisory Board was set up to provide counsel on industry themes, challenges, growth opportunities and future strategies in the Middle East travel and tourism sector – as well as to help facilitate current business and marketing plans.
Board attendees included Mohammad Al Bulooki, Chief Operational Officer, Etihad Airways; Olivier Harnisch, Chief Executive Officer, Emaar Hospitality; Haitham Matar, Chief Executive Officer, Ras Al Khaimah Tourism Development Authority; Anita Mehra, Senior Vice President Communication & Reputation, Dubai Airports; John Davis, Chief Executive Officer, Colliers International; Mohamed Awadalla, Chief Executive Officer, TIME Hotels; Bassel Al Nahlaoui, Managing Director, Careem; Mark Willis, Chief Executive Officer Middle East & Africa, Accor Hotels Group; Mohanad Sharafuddin, Chairman, Arabian Falcon Holidays and Muhammad Chbib, Chief Executive Officer, Tajawal.
Nick Pilbeam, Divisional Director, Reed Travel Exhibitions (RTE), said: “The Advisory Board was initiated to allow ATM to get closer to the industry and to listen and learn from some of the region’s key hospitality leaders as they discuss the industry’s key trends, while brainstorming topics and issues that should be debated at next year’s show.
“In addition to addressing regional challenges and opportunities, the Advisory Board also stressed the importance of looking at global shifts, trends and events that will impact and shape the future of the travel and tourism industry here in the Middle East, which we will make sure to incorporate into next year’s seminar agenda,” Pilbeam said.
Throughout the board meeting RTE shared findings from a market research report commissioned by ATM. The report interviewed exhibitors from all relevant sectors of the industry, including hotels, tourism organistions, car rental, airlines and cruises.
This research highlighted the challenges exhibitors are facing in today’s market and the extent to which they are impacting marketing and sales strategies, financial performance, leadership, HR and training.
Based on these findings, ATM has developed a list of areas which it will look at in the short-to-medium term to address these challenges. These include providing new buyers, better coverage of specific niches and improved market insights and education amongst others.
The planning for ATM 2019, which will take place at Dubai World Trade Centre from 28 April – 1 May 2019, got underway as board members discussed next year’s theme – cutting-edge technology and innovation – while brainstorming other topics and issues for debate at next year’s show.
Pilbeam added: Meeting with key industry representatives to hear their views on ATM, market performance and current trends is invaluable as we work to build the agenda for next year’s show and continue to strengthen our offerings – providing more business opportunities for our exhibitors.”
ATM – considered by industry professionals as a barometer for the Middle East and North Africa tourism sector, welcomed over 39,000 people to its 2018 event, showcasing the largest exhibition in the history of the show, with hotels comprising 20% of the floor area.
With a spotlight on technology and innovation, ATM 2019 will build on the success of this year’s edition with a host of seminar sessions discussing the ongoing unprecedented digital disruption, and the emergence of innovative technologies that will fundamentally alter the way in which the hospitality industry operates in the region.
Arabian Travel Market 2019 will take place at Dubai World Trade Centre from 28 April – 1 May 2019.
Banyere Ahịa Njem Arabian (ATM)
Ahia njem ndi Arabia is the leading, international travel and tourism event in the Middle East for inbound and outbound tourism professionals. ATM 2018 attracted almost 40,000 industry professionals, with representation from 141 countries over the four days. The 25th edition of ATM showcased over 2,500 exhibiting companies across 12 halls at Dubai World Trade Centre. Arabian Travel Market 2019 will take place in Dubai from Sunday, 28th April to Wednesday, 1st Mee 2019.
Banyere ihe ngosi Reed
Ihe ngosi Reed bụ azụmahịa na-eduga ihe omume ụwa, na-eme ka ike ihu na ihu site na data na ngwaọrụ dijitalụ n'ihe karịrị ihe omume 500 kwa afọ, na mba 30 karịa, na-adọta ihe karịrị nde mmadụ asaa.
Banyere ihe ngosi njem Reed
Ihe ngosi njem Reed bụ onye nhazi njem na njem nlegharị anya n'ụwa niile nwere nnukwu Pọtụfoliyo na-eto eto nke ihe omume njem mba ụwa na njem nlegharị anya karịrị iri abụọ na abụọ na Europe, America, Eshia, Middle East na Africa. Ihe omume anyị bụ ndị isi ahịa na ngalaba ha, ma ọ bụ mmemme njem ntụrụndụ zuru ụwa ọnụ na mpaghara, ma ọ bụ ihe omume ọkachamara maka nzukọ, mkpali, ogbako, ụlọ ọrụ ihe omume (MICE), njem azụmahịa, njem okomoko, teknụzụ njem yana golf, spa, na njem ski. Anyị nwere ahụmịhe karịrị afọ 22 n'ịhazi ihe ngosi njem na-eduga n'ụwa.
IHE Ị GA-Ewepụ na edemede a:
- With a spotlight on technology and innovation, ATM 2019 will build on the success of this year's edition with a host of seminar sessions discussing the ongoing unprecedented digital disruption, and the emergence of innovative technologies that will fundamentally alter the way in which the hospitality industry operates in the region.
- “In addition to addressing regional challenges and opportunities, the Advisory Board also stressed the importance of looking at global shifts, trends and events that will impact and shape the future of the travel and tourism industry here in the Middle East, which we will make sure to incorporate into next year's seminar agenda,” Pilbeam said.
- “The Advisory Board was initiated to allow ATM to get closer to the industry and to listen and learn from some of the region's key hospitality leaders as they discuss the industry's key trends, while brainstorming topics and issues that should be debated at next year's show.
